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JUPITER RESEARCH REPORTS THAT PCs ARE INCREASINGLY BEING USED FOR ENTERTAINMENT PURPOSES
(New York, NY - September 30, 2003) -- Jupiter Research, a division of Jupitermedia Corporation (Nasdaq: JUPM), today announced that 51% of online consumers would record TV content using a PC if they could view the content on a standard television. The report predicts that Microsoft's second generation Windows XP Media Center Edition (XP MCE 2004) will become the standard operating system for mid-level PCs and some desktop replacement notebooks over the next 12 to 18 months, as it offers better ways for consumers to leverage their media collections.Based on a July 2003 Jupiter Research online consumer survey, the new report "Consumer PCs and Digital Entertainment" states that 34% of online users want to record TV on their PC to watch on the PC's monitor, but that number increases to 51% if they can watch the content on their TV. According to Avi Greengart, Senior Analyst at Jupiter Research, "While in most cases the PC and the television are not actually converging into a single box, there is ample evidence that consumers see their PCs as the entertainment hub of the home - for gaming, music, and, increasingly, even DVDs and TV."
According to the Jupiter Research report, in the past, consumers bought PCs for connectivity and productivity applications - e-mail, Web browsing, word processing, preparing tax returns, etc. Productivity has been joined by entertainment as a primary use for personal computers, with price drops on CD-ROM and CD-R/W drives, the spread of MP3, the rise of low cost online games, affordable digital cameras and DVD-enabled consumer notebooks. Results of the report indicate that consumers are presenting PC hardware and networking OEMs with the opportunity to broaden their entertainment reach into passive video entertainment - DVD, television and personal video recorder. Going forward, consumers will be purchasing multiple PCs for the home and the entertainment share of use will increase, with some PCs dedicated solely to entertainment purposes.
The complete findings of this report are immediately available to Jupiter Research clients online. For more information on the report or Jupiter Research's Personal Technology research service, please contact Kieran Kelly at 1-800-481-1212 or [email protected].
About Jupitermedia Corporation
Jupitermedia Corporation (Nasdaq: JUPM), (www.jupitermedia.com)
headquartered in Darien, CT, is a leading provider of global real-time news, information, research and media resources for information technology, Internet industry and graphics professionals. Jupitermedia includes the internet.com, EarthWeb.com and ArtToday.com Networks which include over 165 Web sites and 175 e-mail newsletters that generate nearly 230 million page views monthly. Jupitermedia also includes Jupiter Research, a leading international research advisory organization specializing in business and technology market research in 18 business areas and 11 vertical markets. In addition, Jupiter Events produces offline conferences and trade shows focused on IT and business-specific topics, including Computer Digital Expo, America's 21st Enterprise IT Conference & Expo (www.cdxpo.com).
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release which are not historical facts are "forward-looking statements" that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The potential risks and uncertainties address a variety of subjects including, for example, the competitive environment in which Jupitermedia Corporation competes; the unpredictability of Jupitermedia Corporation's future revenues, expenses, cash flows and stock price; Jupitermedia Corporation's ability to integrate acquired businesses, products and personnel into its existing businesses; Jupitermedia Corporation's international and venture fund investments; any material change in Jupitermedia Corporation's intellectual property rights and continued growth and acceptance of information technology and the Internet. For a more detailed discussion of such risks and uncertainties, refer to Jupitermedia Corporation's reports filed with the Securities and Exchange Commission pursuant to the Securities Act of 1933 and the Securities Exchange Act of 1934. The forward-looking statements included herein are made as of the date of this press release, and Jupitermedia Corporation assumes no obligation to update the forward-looking statements after the date hereof.
Contact:
Les Luchter
Trylon Communications
212-725-2295 ext. 13
[email protected]
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All current Jupitermedia Corporation press releases can be found on the World Wide Web at http://www.internet.com/corporate/press.html.
